Brand Identity
Contents
How to Use the Manual
Name/Logo/Trademarks
Color Palette
Type Treatments
Department Identities
Affiliated Hospitals & Medical Centers
Non-compensated Faculty
Marketing, Advertising & Presentations
Publications
Stationery
Mailing Specifications
Email Etiquette
Signage
Specialty Items
Human Resources Policies
Consent Form
Frequently Asked Questions
Feedback
Glossary
Policies & Procedures
Corporate Compliance

Menu Font Size

Type Treatments

The typefaces used in the Drexel University College of Medicine logo, taglines, and stationery are Minion and Univers. Each of these typefaces comprises a variety of styles and weights that can be combined to give professionally printed materials a distinctive but consistent look.

Because Minion and Univers are not available on all computers, the following complementary typefaces are recommended for general use.

  • Palatino or Times (serif type), 10 point to 12 point, for text
  • Arial Bold or Helvetica Bold (sans-serif type), 11 point, for heading

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